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China to promote PPP in tourism

Posted on May 02, 2018 Xinhua

China will improve services for tourists through public-private partnerships (PPP), according to a guideline released by the Ministry of Culture and Tourism and the Ministry of Finance (MOF).

The PPPs, collaborative projects between government and private companies, will give priority to support national tourism projects and poverty-alleviation through tourism.

"The policy will improve infrastructure and public services especially in poor areas such as central and western China," said Liu Jiajun of East China Normal University.

"PPP will speed up the transformation of the tourism business," said Li Qiuyan, director of travel agency Joyo Group.

In February, the MOF published details of PPP projects with a total investment of 760 billion yuan (around $125 billion), the fourth round of such investment since 2014.



Experts with the World Tourism Organization (WTO) have said that Yunnan Province is poised to become one of Asia's most sought-after travel destinations as well in the next 20 years.

Home to 25 ethnic groups, Yunnan is mysterious and appealing to European and American tourists who are amazed at the ethnic culture and various customs here.